Digital History - Histoire Numérique

Luckies -A Light Smoke

Dublin Core

Title

Luckies -A Light Smoke

Subject

Advertisement targeting women through endorsement, health, and generally connect to the theme of love and femininity.

Description

Affluent couple sit on a golden couch in an at-home library, and advertises the cigarettes. The woman is wearing green and the man red, which together matches the cigarette package exactly. It emphasizes the desire to have luxury and financial stability

Creator

American Tobacco Company

Source

https://tobacco.stanford.edu/tobacco_web/images/tobacco_ads/targeting_women/couples_in_love/large/couples_7.jpg

Publisher

Stanford Research Institute

Date

1936

Contributor

Lucky Strike

Type

Advertisement

Files

Love and Feminity 8.jpg

Citation

American Tobacco Company, “Luckies -A Light Smoke,” Digital History - Histoire Numérique, accessed November 22, 2024, http://omeka.uottawa.ca/jmccutcheon/items/show/627.

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