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Her Throat Insured for $50,000
Dolores Del Rio tells why it is good business for her to smoke Luckies, talks about the throat and insurance
Her Singing Coach Advised a Light Smoke
Carole Lombard prefers luckies because they are easier on her throat -endorsement for the brand
You Need This Throat Protection Too!
That only a light smoke offers -advertisement focusing on the protection of the throat -Lucky Strike endorsement
The Cream of the Tobacco Crop
Margaret Matzenauer -star of the Metropolitan Opera Company -endorsing the brand
Helen Jepson Tells Why she Chooses Luckies for her Voice
Helen Jepson the prima donna of the Metropolitan Opera holds that Luckies are the best for your throat
Constance Bennett says: "My Throat Appreciates Luckies"
Constance Bennett endorsement of Lucky Strike cigarettes on the basis of throat protection
From Laughs to Tears in 30 Seconds
Claudette Colbert celebrity endorsement of Luckies
"I Do"
Image of bride in wedding dress smoking Luckies to represent purity and modernity
Forever and Ever
Image of woman in evening gown, meant to depict purity and modernity, the smoke is forming a ring shape.
No More Need Be Said
Woman sitting with man, smoke encircling both people, while she is toying with it with her finger. Meant to look sensual and promote Lucky Strike cigarettes